Author: Marily Melis

The hardrock miners of Colorado experienced adversity on another level through the hardships they faced in the San Juan Mountains. When the mines closed and the jobs dried up the town of Silverton was in search of a new identity. The Hardrock Hundred Endurance Run epitomizes the community aspect of mountain running perhaps due to the grueling nature of the course and the adversity the runners face. The mentality of everyone vs.…

2015 marks our 30th year of making hydration products for the self propelled athlete, hence the UDXXX theme! We are really excited about this year and have a lot of new and innovative ideas percolating. Stay tuned for a year full of celebrating where we've been and also where we are headed. [caption id="attachment_1905" align="alignleft" width="379" class=" "] Take Moment to Watch our UDXXX Anniversary Video[/caption] If…

Grant Guise from New Zealand is our Guest Blogger this month - here's his report. The inaugural Motatapu event was held in 2005, with marathon and mountain bike options, and attracted around 1000 competitors. Fast forward 10 years and the event has over 3700 people taking part in over 5 different events - the original marathon and mountain bike, an Xterra Tri race, the 15km “Miners”…

We've put together a crew of runners from all over the country to help us test and represent Ultimate Direction. We are proud to have these talented ambassadors on board and want to wish them a great season of racing and adventuring. Keep an eye out for them on the trails!  We'd like to introduce you to the class of 2014 --> [caption id="attachment_1349" align="aligncenter"…

Deanne Buck is the Executive Director of the Outdoor Industries Women's Coalition and was apart of the UD Women's Collective that helped design and test the new Jenny Collection.  We got to sit down and ask her a few questions about the experience. [caption id="attachment_1310" align="alignleft" width="300"] Deanne Buck - Avid Runner. Member of the UD Women's Collective[/caption] How long have you been into running? I started…

Michele Yates was one of the first gals we wanted to be apart of our women's collective. Over a year ago we asked her to help us out with brainstorming, fit reviews and product testing  - and she jumped right in! [caption id="attachment_1243" align="alignleft" width="350"] Jenny Jurek and Michele going over the fit and features of the Ultra Vesta[/caption] She was super keen to help…

Bottles up front? As a women you may be thinking…..hmmm what about my girls? At first glance looking at the new designs of the Ultimate Direction hydration vests a female might raise an eyebrow as to how it will fit over one’s ta ta’s. Well, we thought the same thing and have designed it to accommodate many body types. Lots of runner gals of all…

"We arrived 35 minutes before the start of the race; perfect timing. I got out of the car, and told my friend, “Make sure you leave it unlocked; I’m going to warm up a bit, then come back here and drop my sweats”. We were at the Moab Red Hot, a point-point trail race; she was going to drive the car around and meet me at…

Being a Boulder based company brings many benefits; besides being able to lose yourself in nature on a lunch run, we are also surrounded by exceptional athletic talent.  Ultimate Direction is lucky enough to have nabbed Scott Jurek, Anton Krupicka and Peter Bakwin's expert advice on hydration gear. Tony, Scott and Peter have been working hard on a new project we have brewing up! These…

Local runner Tim Waggoner shares his philosophy on life and running. He ties his passion for running to so many other positive elements of his life. Run to Live.  Watch the video! Nick Name: Lucho Sport and Accomplishments: Triathlon and Ultra-marathoning 15 time Ironman. 16th over-all and top amateur at Ironman Hawaii in 2000. USAT Triathlete of the year in 2000. 12th professional at Hawaii in 2002.…